Our research shows that Verizon Connect is the best asset tracking company for larger businesses, while Samsara is better for medium to small sized businesses, as each offer great features and helpful support teams.
Any business with movable tangible assets, such as construction tools, heavy machinery, or other valuable or rentable equipment, should know where they are at all times. There’s just one software for the job: The GPS-based asset tracking system.
This guide will walk you through the top asset tracking companies, including each system's individual features and what makes each most appealing to customers. And, when you're ready to pick the solution that's right for your business, our free comparison tool can easily help you compare personalized quotes head to head.
Best for: | Free version | Paid version | Pros | Cons | ||||
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Verizon Connect | Samsara | Asset Panda | Tenna | Hilti | Azuga | CloudHawk | ATTI | AssetCloud |
Larger companies | Depth of features | Office equipment | Diverse operations | Centralized paperwork | Moveable assets | Simple installation | Companies with heavy equipment | Small companies with fixed assets |
60-day free trial | 30-day free trial | 14-day free trial | Demo | None | Demo available | None | Demo | Demo |
$45/vehicle/month | $30/asset/month | $500/1,000 assets/year | Price on request | Price on request | $12/month | Price on request | Price on request | Starts at: $995/year/user |
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The Best Asset Tracking Companies include:
- Verizon Connect – Best overall
- Samsara – Best for medium companies that need plenty of features
- Asset Panda – Best for medium companies with fixed assets
- Tenna – Best for diverse operations
- Hilti – Best for companies that need centralized paperwork
- Azuga – Best for companies that move assets frequently
- CloudHawk – Best for simple installation
- ATTI – Best for companies with heavy equipment
- Wasp AssetCloud – Best for small companies with fixed assets
Verizon Connect Asset Tracking
Best overall
Verizon Connect is one of the biggest names in asset tracking systems and telemetrics in general. It has offices around the globe, so the locality of support won’t be a concern, and nor will the size of your operation. Their tracking system keeps managers up to date on asset location, status and much more in real time, whether from the main dashboard on desktop, the mobile app, or the notifications managers can receive on either device.
This asset tracking system also includes all the hardware units you’ll need, bundled into the main service package. It’s a well-supported option for operations in need of a simplified but feature-rich asset tracking system that comes with the stamp of approval from tens of thousands of businesses around the world — a great fit for both smaller companies with fewer than a hundred employees and for medium-sized operations with between a hundred and a thousand workers.
Verizon Connect also offer fleet management and field service dispatch software that integrate with asset tracking, for a more streamlined business.

Features
- Location tracking
- Current status
- Engine hours
- Historical data
- Tagging system for easy filtering/searching
- Maintenance tracking and alerts
- Fuel tracking
- Mobile app
- Geofencing alerts

Pros
- Hardware is included
- Maintenance tracking and alerts
- Mobile app
Cons
- Learning curve can be steep
- Customer service isn't always fast
Samsara Asset Tracking
Best for medium companies that need plenty of features
Samsara is another huge international name in asset tracking. With Samsara, every step of an operation’s daily tasks are streamlined, from travel times to on-site usage to the billable hours that go into a final report. Reports are generated automatically, and cover topics including asset dormancy, detention and utilization. Alerts keep managers aware not just of geofencing violations, but also of whenever a powered asset is turned on or off, and what its total engine hours are for each use, allowing managers to keep tabs on their asset’s authorized usage.
Samsara offers two hardware units: A 6-by-4.1-inch unit for powered equipment and a 4.4-by-2.8-inch unit for non-powered and heavy equipment. The system is a good choice for anyone interested in an asset tracking company that focuses on data reporting and proactive notifications. It's best for medium-sized companies, since the wealth of features offers the chance for small tweaks that will pay off dividends for the bottom line.
Samsara offer both fleet management and asset tracking – find out if they're the best choice for your business with our Samsara review.

Features
- Location tracking
- Geofencing alerts
- Engine hours or mileage tracking
- Historical data
- Maintenance tracking and alerts
- Inventory reporting
- Reporting and analysis
- Mobile app

Pros
- Great value prices
- Geo-fencing alerts
- Continuous real-time GPS tracking
- Automatic updates
- Historical data
- Maintenance tracking and alerts
- Inventory reporting
- Auto-generated reports
Cons
- Free trial only
- Dashboard is not the most intuitive
- Continual updates can slow the app down
- Customer support can be improved
Asset Panda Asset Tracking
Best for medium companies with fixed assets
Flexibility is a big perk inherent to the Asset Panda tracking system, which lets users customize their dashboards and offers integrations including G Suite, ConnectWise, and Zendesk. In addition to the standard GPS tracking, Asset Panda supports barcode-scanning, which users can do from their phone via the free mobile app. Reports can be also customized and emailed or downloaded as PDF or CSV files, and security settings can be set according to users’ roles or locations.
Asset Panda is an asset tracking company with a high-quality, feature-packed service. It’s currently tracking assets around the world that together have a total worth that tops $2 billion. They’re a solid choice for mid-size operations in need of an adaptive and easy-to-integrate solution — and they offer a two-week free trial to let your business see if they're a fit, making them free to try out, even if they aren't on the list of truly free asset tracking services.

Features
- Location tracking
- Purchase/Lease information
- Maintenance tracking and alerts
- Asset photo tagging
- Insurance tracking
- Reporting and analysis
- Work orders
- Barcoding
- Mobile app

Pros
- Asset photo tagging
- Historical data
- Insurance tracking
- Reporting and analysis
Cons
- Only a 14-day free trial
- No automated GPS tracking
- Can't track powered asset use
Tenna Asset Tracking
Best for diverse operations
Tenna’s consolidated asset tracking platform gathers and displays data from its GPS bluetooth devices located in every asset your business owns. It tracks a broad range of assets, from fleets and tools to mid-sized equipment and heavy machinery. The software includes maintenance tracking, geofencing capabilities, and simplified work order creation.
The business has quietly phased out its unique “Tenna Marketplace,” which once allowed users to search locally for assets to rent or buy. Still, Tenna remains a good choice for businesses with a diverse or widespread operation, since it offers an easy way to keep track of all your fleets, tools, and machinery within one display. It’s particularly popular among oil and gas, construction, and landscaping companies.

Features
- Location tracking
- Maintenance tracking and alerts
- Mobile app
- Historical data
- Geofencing alerts
- Custom fields
- Work orders

Pros
- Creates and tracks work orders
- Great customization options
- Includes marketplace for local assets
Cons
- Doesn't offer granular features
Hilti Asset Tracking
Best for companies that need centralized paperwork
Hilti’s asset management system, called “ON!Track,” keeps track of all documents related to assets in addition to the asset information itself. Contractors can keep their certifications and service histories ready at a moment’s notice. The software system is charged on a monthly per-asset basis, allowing for unlimited users, so everyone can stay in the know. And, don’t worry, there are security features for those unlimited users: Access can be limited depending on users’ roles.
Hilti is a strong offering for smaller companies that must keep all their paperwork centralized and backed up in digital copies — but feel they don't have enough hours in the day to do so. The software tracks and logs health and safety certifications, tax information, training schedules, barcodes, service histories, and even rental equipment return dates. If your current process is too disjointed or consists of reams of physical files, Hilti might be for you.

Features
- Location tracking
- Maintenance tracking and alerts
- Calibration management
- Training and certification verification
- Barcoding
- Service history
- Mobile app

Pros
- Includes certificate verification
- Great for scheduling
Cons
- The user interface isn't incredibly intuitive
Azuga Asset Tracking
Best for companies that move assets frequently
Azuga’s asset tracking system is one of the best for sheer granular detail, particularly when it comes to movable assets. Managers can set up and receive real-time notifications when an asset begins moving, stops for a lengthy duration, or leaves a geofenced region. Reports can be automatically assembled from a job, allowing bills to be itemized down to every hour of asset use.
Azuga’s two-pound long-life cellular and GPS hardware units are impressive. Each one comes with motion detectors and detailed historical activity reports, is rugged enough to withstand harsh weather, humidity, and temperatures, and has a battery life of up to five years. The service is a great choice for small or medium operations with plenty of movable assets that are often on the road.
Azuga offer fleet management in addition to asset management – review the pros and cons of choosing Azuga fleet management.

Features
- Location tracking
- Historical data
- Geofencing alerts
- In-motion alerts
- Activity and use tracking
- Data reporting

Pros
- Includes location and in-motion tracking for moveable assets
- Long-lasting hardware
- Great data collection features
Cons
- Software can be glitchy
CloudHawk Asset Tracking
Best for simple installation
The CloudHawk asset tracking system tracks location and engine hours. It also monitors engine idle times and total run hours, making it easier to identify and address any potential poor operating habits or unauthorized use. Alerts can be fine-tuned to notify managers about the most essential issues when needed. The detailed status reports help streamline operations and increase the accuracy of customer invoicing.
CloudHawk’s plug-and-play hardware is simple and easy to install, though they also offer hardwired units that require a trained installer. Ruggedized external units are available for assets that will see harsh weather. It’s a good asset tracking system that allows managers to remain in operational control and focus on risk minimization and cost-effectiveness, and a good fit for small businesses, since it allows a manager to do a lot with a little.

Features
- Location tracking
- Engine hours
- Run time tracking
- Idle times tracking
- Historical data
- Status reports
- Customizable alerts

Pros
- Tracks engine hours
- Hardware can handle rough weather conditions
Cons
- Feature set is limited
ATTI Asset Tracking
Best for companies with heavy equipment
ATTI’s asset tracking system also works with ATTI’s fleet management system letting an operation track their fleet through the same software as their assets. Historical data can be stored for up to a year, making insurance claims or verification processes easy. Alerts can be sent for upcoming maintenance, and to notify managers of unauthorized use.
While ATTI doesn’t offer data as granular as many other asset trackers in this guide, it’s a good choice for companies that need to regularly monitor heavy equipment including trailers, generators or other large storage containers. Plus those who may need to monitor fleets of commercial vehicles as well.

Features
- Location tracking
- Historical data
- Driver behavior reporting
- Maintenance tracking and alerts
- Usage alerts
- Idle time tracking
- Mobile app

Pros
- Tracks maintenance needs
- Tracks driver habits
- Includes mobile functionality
Cons
- Doesn't have granular functionality
Wasp AssetCloud Asset Tracking
Best for small companies with fixed assets
The Wasp AssetCloud tracking software is aimed at tracking fixed assets. Billed as an easy-to-use option, it offers features including better auditing, a quicker check-in/check-out system, and streamlined, accurate reporting. A consolidating “multi-quantity” asset tracking feature lets you track the quantity of your identical items without creating a new entry for each one. Wasp AssetCloud offers both cloud-based and on-premise solutions, with a flat rate for an unlimited number of assets, users, and PCs with access to the system.
Wasp AssetCloud offers phone, email and live chat support at all tiers. The service won't be an option for movable assets, but it should be great for warehouses and small but inventory-heavy businesses that need strong reporting and auditing abilities in addition to simply tracking their assets.
Read our Wasp AssetCloud review to learn more about Wasp's services.

Features
- Custom reports
- Report scheduling
- Depreciation tracking
- Usage alerts
- Contract/license management
- Maintenance management
- Label printing
- Mobile app

Pros
- Great document management features
- Good support options
- Includes customizable report templates
Cons
- Mobile app doesn't offer full functionality
- Only tracks fixed assets
Compare Asset Tracking System Prices
Some tracking services offer more data at a higher price, while others may be more cost-effective by focusing on a specific industry or limiting unneeded functionality. Whatever the case, the cost of adopting a new asset tracking system is likely one of the first thing’s on an owner or manager’s mind.
Once you’ve narrowed down your shortlist to only the best asset tracking companies, it’s time to start collecting unique quotes that can explain just how much your operation will be paying, whether its per asset or per user. That next step is also the quickest: Just take a minute to fill out Tech.co’s asset tracking quotes form, and you’ll soon be able to compare quotes from the top vendors.
Verdict: What is the best asset tracking company?
Remember though, the best asset tracking software for you could greatly depend on the price, and we can help you get a quote right now for your business, so you have all the information you need to make the right decision.
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